Using “Towardations” daily to change your life

It should come at no surprise to any of you that follow me on Facebook, Twitter, or read my blog, that I firmly believe in the ability of the positive mind to help us with everything from diet to destiny. With that said, I am fully aware of the incredible benefit of positive affirmations in one’s ability to “get there,” wherever “there” may be.

Although I have used positive affirmations as they most often exist, and even though I have found them helpful as many have, I never benefited at the level that I knew was possible and desired. With that in mind, I began to think about how I could take this universal concept and “tweak” it to be more beneficial for me.

First let me explain why I found normal affirmations less so. To use them one must speak positive statements as if they were true, even if they currently weren’t. For instance, one might say, “I am financial wealthy and have all the money I need to live comfortably.” Well, that is a great statement, and an even greater idea…but there was one problem. What if it wasn’t yet true? In fact, I couldn’t seem to get past my “critical factor” which kept me from truly ‘buying into” the idea.

That lead me to invent the concept of “Towardations™.”

So what are they?

Towardations™ are simply positive affirmations in a form that is not only positively based, but also based in current reality. That way, not only was I benefiting from these positive, repetitive statements, I was also able to immediately “buy into” them.

You may be asking by now…”Okay, Dr. Keith, what is this formula?”

Here it is:

“I am progressing TOWARD more and more…”

That’s it. Simply begin your affirmation with this line, fill in the ending…and you have your own individual “Towardations.”

So, why not give it a try?

Write your own and then read them daily. Even better, record them, and listen to them often.

One other suggestion is to subscribe to my newsletter and you not only get the beach trip meditation, you will also get a recording of general Towardations™ that you can download and begin utilizing today.

So there you go…Dr. Keith’s version to get you positively motivated and moving. Hope you will share this concept with your friends and family. Let’s help each other in this journey we call life.

Blessings,

Dr. Keith

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The Customer Magnet

Dear Customer,

21 STEPS TO ENSURE YOUR BUSINESS DOMINATES GOOGLE’S LOCAL SEARCH RESULTS :

STEP ONE:

The first step to any successful Google campaign is research.
The very first thing you should do is create a list of terms that
describes your product or service. For this part, don’t think locally.
Just think about general terms that people could use to find your
business in Google.

A couple examples might make this easier.
You own a landscaping company: Landscaping, landscaper, yard
work, gardener, gardening etc…
You own a day spa: Spa,day spa, hairdressers, massage, pedicures
etc…

Take this time now to make a list of as many “keywords” you can
think of. All of these terms you come up with, will be known as
keywords from now on. Try to make this list as long as you can, and
make sure to keep a copy of it because you will need it later.
If you are feeling stuck, just think about the services or products that
your company offers. That is the perfect place to start when thinking
about keywords.

***NOTE*** Remember no local terms yet. Don’t include your
city or area in the terms you are currently brainstorming.

STEP TWO:

Last time we talked you were working on a list of keywords, terms that people
would use to find your business online. By now you should have a pretty good
list. Let’s take that list and expand it…

AND MORE…

$9.99

Buy Now

 

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What will happen to your business in 2012 if you don’t get enough sales?

With permission, I want to share an article with you that I found very informative and well presented.  Take time to read it and give it some thought.  I think you will find it beneficial.  I want to thank the writer for allowing me to post it.  It appears here exactly as written by the author.

What will happen to your business in 2012 if you don’t get enough sales?

What comes up for you when you think about selling your services or products?

Do you feel upbeat, positive and ready to share the wonders of what you do? Or do you feel dread, doubt, fear or a combination of negative emotions?

You may have an armoury of selling skills but if you have negative emotions going on inside, this will get in the way of your sales success.

The signs that negativity is working against you are:
• You are busy doing stuff that has little or no impact on increasing sales
• You avoid activities that you know would have a positive impact on your sales success
• You experience negative emotions when you think about sales
• You use the doom and gloom news as an excuse for your lack of sales
• Your inner voice keeps reminding you of your weaknesses
• You’re working really hard, putting in the hours…and still not getting the sales results you want

So what do you do?

The first thing you need to do is to become aware that the strategy you currently have IS NOT WORKING FOR YOU! If you continue doing what you’re doing, you will not achieve the sales success you want. Once you acknowledge that things need to change, you’ll find it much easier to incorporate changes. It’s so easy to continue with the habits you’ve created…it takes conscious thought and effort to create new habits.
So how ready are you to let go off what you’ve been doing…or not doing…to increase your sales?

Here are some easy steps you can take to get you on the path to sales success:
1. Get rid of the negative language you use about you, the economy, the people you come into contact with and anything else that saps your positive energy. Instead of “Things are really hard at the moment” use “Things may not be easy but the more people I speak to the easier it will get”.

2. Start noticing the positive reasons for the situations you find yourself in. When you lose a sales ask yourself “What can I learn from this that will give me a greater chance of getting future sales?”

3. You don’t get what you want in life, you get what you expect. So start expecting great things to happen! Henry Ford said “If you believe you can or believe you can’t…you’re right” Go into every sales interaction knowing that if you can give this person exactly what they want or need you have a great chance of doing the deal.

4. Use more ‘YOU’ language when talking with your prospective customers. Focus on finding out about their issues, pains and desires by asking well crafted open questions. Only then can you weave your product or service into the conversation as an ideal solution.

5. Focus on IPA…Income Producing Activity. This is the stuff you do before closing a sale. Once you’ve done the deal it’s not IPA – it’s customer service. The more IPA you do…the more sales success you will achieve. Typical IPA activities are networking…in person and social media, following up enquiries, meetings with prospective customers, proposals and increasing your profile as the ‘go to’ person.

6. Prioritising the important stuff. When you have established all the IPA you could be doing, focus on the FBI…Fastest Business Impact. What IPA is going to have the fastest impact on increasing sales? That’s what you do first. It’s so easy to get that little job out of the way…then that other little task…and before you know it the day has gone and the most important activity remains undone!

7. Make sales FUN. How can you think about sales that would cause you to be more relaxed about the whole thing? It may be that you give activities different labels. I was delivering a workshop recently when one of the business owners said she felt like she was choking when she thought about closing a sale so I suggested that she think of that activity more about the other person realising that she could give them exactly what they needed. I could see a sense of relief as she nodded and said she was much more comfortable with that! How can you reframe the activity to suit you?

Incorporating these 7 easy steps will change your selling experience. You’ll be more relaxed and less stressed. You’ll be focusing on the activity that increases sales and wasting less time on the activities you used to avoid sales.

Not only will you be having more fun…you’ll be having more sales success!

Leigh Ashton
www.sales-consultancy.com
020 7903 5426
results@sales-consultancy.com

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3 Musts to Working from Home

Most people dream about the day they can crawl out of bed, grab a cup of coffee, and start their work day still clad in their pajamas as a solo business owner.  In today’s world and economy and with the advances in technology, more and more of your are finding this a reality.

Is that a good thing?  Well, for me, who has spent many years working from home or a local coffee shop, the answer is yes.  But, and this is a big but…it’s not always easy.  For some, it might be impossible.  But for most, it is not only doable, it is a fantastic experience.

So, with that in mind…allow this veteran to share some things you need to keep in mind:

  1. Keep your work space separate and organized.  This space is your office…treat it as such.  I understand that this is sometimes impossible for the kitchen table may have to double as a desk, but even so, find a way to keep all of your business matters filed, organized, and handy.  Perhaps some type of portable container might be key.  Take it from me…having to spend time chasing down items will distract you from that which makes you money.
  2. Be professional.  By that, I mean things like: keep you website looking good, perhaps install a separate line for business, and use a business voice when on the phone (it is easy to slip into that family tone when you are looking at a refrigerator covered with finger paintings from your four-year-old.
  3. Set daily goals.  It may seem obvious, but for most within an office environment, they begin their day with a set of tasks or objectives.  The same is true for you.  Take the time to plan your day and work your plan.  This will help you stay focused and on task.  Sure, interruptions will happen, but make sure you get back to the list as soon as possible.

Okay…there are three easy tips from me.  Hope they help remind you of some keys.  God luck!

Blessings,

Dr. Keith

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Garbage Can Etiquette

Believe it or not, I have recently had the privilege of helping someone clean an office building a couple nights a week.  No, I am not “too good” to do this kind of work and help someone I care about.  It is also a good thing to put some extra income in your bank account when you have the availability.  I can tell you that this experience has also been an eye-opener on how “for granted” most office personnel take this labor.

One of the way I help is to empty the office trash cans.  Exciting..right?  LOL.  No, not very glamorous or exciting but work that must be done nevertheless.  Slapping my earplugs in, turning on Pandora radio, and pushing the big can around the building is how I contribute.

Okay…to the point of this post.  Come on folks…there is some logical aspects of your office trash can usage that you should keep in mind.

Here is my little list:

  1. Hit the can.  As big as the trash can is, it amazes me how many of the workers miss it.  I know it is because they really don’t care.  Someone has to pick up your “misses.”  Is it too much to ask for you to actually hit the can?
  2. Wrap your gum.  I am not a major “tree hugger” but I do care about my planet, especially for my son and, hopefully, future grandchildren.  It is ridiculous that one has to throw out a perfectly good liner because there is gum stuck to it.  What a waist to the company and a harship to our planet.  Wrap your gum in paper before you toss it.  Not too hard.
  3. Empty your drinks.  Do you have any idea how cheaply made those bags are and how easy they split?  Putting liquid in them can only cause problems and extra messes.  Be kind, empty before you toss.

Okay, that is the rant of a professional entertainer and speaker who has been helping a friend with a very menial but needed job.

Comments?

Love and blessings,

Dr. Keith

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Social Networking

Check this video out on a personal business plan.

Video.

 

 

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Lessons from Fast-food

Say what you will about the fast food industry but it still remains one of the strongest and most profitable industries in the troubled economy. People line up daily to get their fill of cholesterol, fat, and carbohydrates. Sadly, on some occasions, I am right there with them.

As I was standing in line a couple of days ago to purchase my chicken sandwich, I started thinking to myself, “Why are these places so successful?” That lead me to today’s article.

My main focus will be on a truly successful chain named, “Chick-fil-a.” Why? Because they do things a little differently than most and in truth, their profits continue to climb. But before I do, let me offer three generalities that all of the big players seem to have.

Generalities to the Industry

  1. Cleaver advertisement and media coverage.
  2. Recognized branding.
  3. Consistency throughout company.

Specifics to Chick-fil-a

Chick-Fil-A's signature chicken sandwich

  1. Quality food including low-fat choices
  2. Polite service. It is not unusual to hear, “My pleasure,” when being served.
  3. Community involvement. They don’t just throw cash as causes, they get involved.
  4. The main thing is the main thing. Although the company has expanded its menu over the years, the main thing for them is and will continue to be the chicken sandwich. They don’t muddy the waters with burgers or dogs. There is a key business lesson there.

Okay, so as you can see…my lunch trip has given me much to think about. I hope you now have something to “chew” over too.

Wishing you much success in 2012.

Dr. Keith

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Square Peg and Round Hole

Have you ever watched a young child playing with the geometrical puzzle that is a standard in day cares and elementary schools across the country? For some, there is the natural ability to immediately be able to discern the shape of a puzzle piece and then find the proper fit in the box. For others…not so much.

Unfortunately, the same can be said for many of us. We determine that our lives are suppose to go in a certain direction. We focus on that direction. We work toward that direction. Then…nothing. All of our work, our effort, our energy, our hope…doesn’t make any difference. Things just don’t seem to go our way at all.

It is in these circumstances that we must understand the square peg and round hole principle. Many times, when we are facing such constant and long-term “failure,” we may very well be trying to place our plans (the square peg) into the alternate plan of God or universe (the round hole).

Is it time to change?. Perhaps…but use caution–not every sign is a green one. Sometimes what we perceive are signs are not. Examine the sign and test it against your inner voice.  All of us have had those moments when we just knew something was wrong. The same can be said when we have had that gut feeling that something was definitively right. Tap into that more often, but again, remember that patience is important.

When you are truly on the right page…things fit, things work, and true wonder can occur.
Best wishes in your journey,
Dr. Keith
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What does your word mean?

Recently, I entered a business relationship with a company to utilize my magic in their marketing campaign. The result…true success. The problem…I couldn’t trust them. Why? The owner would make small promises such as promising to return a call, pay by a certain day, etc. What happened? He never did what he said. Perhaps he is just that bad at administration but to me…it is a total lack of professionalism and respect.

Here are just a few reminders for us all:

1. Don’t tell someone you are going to call and not do it. If you don’t have the needed information, at least call and tell them that and apologize for the delay. This is not only good business…it is common courtesy.

2. Don’t make promises to deliver if you aren’t sure you can. That is not a successful way of doing business and word will spread.

3. Be nice…even when you have to be tough.

4. Remember that relationships in business are critical in this economic world. It takes a lot to build one…nothing to destroy it.

I guess what it all comes down to…just use common courtesy and do unto others as you would have them do unto you.

Simple…don’t you think?

Make it a great day.

Blessings,

Dr. Keith

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